Privacy Policy
Effective Date: August 31, 2023
This Privacy Policy outlines the procedures regarding the collection, utilization, and disclosure of your personal information when you access or make purchases from www.calcumart.com (referred to as the "Site").
PERSONAL INFORMATION WE COLLECT:
When you visit our Site, certain details about your device are automatically collected. This includes information about your web browser, IP address, time zone, and some of the cookies that are placed on your device. Furthermore, as you navigate the Site, we gather information about the specific web pages or products you view, the websites or search terms that led you to our Site, and how you engage with the Site. We refer to this automatically-gathered information as "Device Information."
We employ various technologies to collect Device Information:
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Cookies: These are data files installed on your device or computer, often containing an anonymous unique identifier. For more information about cookies and instructions on how to disable them, please visit All About Cookies.
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Log Files: Log files track actions on the Site, collecting data such as your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
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Web Beacons, Tags, and Pixels: These are electronic files used to record information about your Site browsing behavior.
Additionally, when you make a purchase or attempt to do so via the Site, we gather specific information from you. This information encompasses your name, billing address, shipping address, payment details (including credit card numbers or bank account and routing information), email address, and phone number. We refer to this information as "Order Information."
In this Privacy Policy, when we refer to "Personal Information," we encompass both Device Information and Order Information.
HOW DO WE UTILIZE YOUR PERSONAL INFORMATION?
We primarily employ the Order Information we collect to fulfill orders placed through the Site. This includes processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations. Additionally, we use this Order Information to:
- Communicate with you.
- Screen our orders for potential risks or fraudulent activities.
- When aligned with your preferences, furnish you with information or advertising regarding our products or services.
We employ the Device Information gathered to help us assess potential risks and fraud, particularly by analyzing your IP address. Additionally, we use this information to enhance and optimize our Site, generating analytics to understand how our customers interact with the Site and assess the effectiveness of our marketing and advertising initiatives.
SHARING YOUR PERSONAL INFORMATION:
To assist us in using your Personal Information as described above, we may share it with third parties. For instance, we use Shopify to power our online store; you can review how Shopify utilizes your Personal Information in their Privacy Policy. We also utilize Google Analytics to gain insights into how our customers use the Site; you can find details on how Google handles your Personal Information in their Privacy Policy. If desired, you can opt out of Google Analytics here.
Furthermore, we may share your Personal Information when required to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful information request, or to safeguard our rights.
BEHAVIORAL ADVERTISING:
As previously described, we utilize your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. To gain a deeper understanding of how targeted advertising functions, please visit the Network Advertising Initiative’s ("NAI") educational page here.
You can opt out of targeted advertising by using the links below:
Moreover, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal here.
DO NOT TRACK:
Please note that we do not modify our Site's data collection and usage practices in response to Do Not Track signals from your browser.
YOUR RIGHTS:
If you are a resident of the United States, you possess the right to access the personal information we hold about you and request corrections, updates, or deletions of your personal information. To exercise this right, please contact us using the contact information provided below.
Additionally, if you are a resident of the United States, please be aware that we process your information to fulfill contracts we may have with you (e.g., when you make an order through the Site) or to pursue our legitimate business interests listed above. Furthermore, please note that your information may be transferred outside of the United States, including to Canada and Europe.
DATA RETENTION:
When you place an order through the Site, we will retain your Order Information in our records unless you request its deletion.
CHANGES:
We may update this Privacy Policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons.
The Site is not suitable for individuals under the age of 16.
CONTACT US:
For more information about our privacy practices, inquiries, or if you wish to file a complaint, please contact us via email at sales@calcumart.com or by mail at the following address:
CALCUMART
[Re: Privacy Compliance Officer]
6745 Washington Ave., Suite #401
Whittier, CA 90601